Coca-Cola playing cards

Background

In 2024, Guangdong Sihan Printing & Packaging Co., Ltd. collaborated with Coca-Cola’s global marketing team to launch a limited-edition collectible card series tied to the brand’s “Share a Coke” summer promotion.   The campaign aimed to engage consumers with premium, interactive merchandise that blended Coca-Cola’s iconic visual identity with Sihan’s advanced printing technologies.

Challenge

Coca-Cola needed a production partner capable of:

Translating its “Share a Coke” theme into a tactile, visually striking card design featuring 3D embossed Coke cans and vibrant color reproduction.

Delivering 50,000 card sets within a 4-week timeline to align with peak summer marketing windows.

Ensuring brand consistency across all cards while meeting strict quality standards for global distribution.